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Navigating the Chaotic Startup Journey with Passion, Pride, and Proactivity

Why startups are inherently chaotic and how the great can navigate throughout the journey with passion, pride and, proactive to achieve perfection.

Embracing the Chaos

Picture this: you have meticulously crafted a business plan, ironed out the tiniest details, and even made color-coded spreadsheets. But here's the kicker–most of the time, none of that matters. Why? Because startups thrive on change, and conditions on the ground shift with the agility of a chameleon changing colors. Your well-thought-out plan may become as relevant as a floppy disk in the age of cloud computing.

Contrast this with the corporate world, where structured, formal approaches and well-defined KPIs rule the day. Each employee knows their role, and every action is geared toward meeting strategic objectives. But in the startup realm, flexibility and adaptability are the name of the game.

The 3Ps for Perfection: Passion, Pride, and Proactivity

So, how do you not just survive but thrive in this chaos? The answer lies in the three essential qualities we call the "3Ps for Perfection": Passion, Pride, and Proactivity. These qualities are the secret sauce that fuels success in the world of startups.

Fig 1. 3Ps for Perfection


Passion is the fire in your belly, the deep love, and enthusiasm for what you do. It is that magnetic force that keeps you motivated to learn, grow, and innovate. When you're passionate about your work, it's not just a job–it's a calling. Challenges become opportunities, and creativity knows no bounds.


Pride is not about being arrogant or self-centered; it is about embracing the genuine satisfaction that comes from valuing both yourself and your work. It is the deep-seated knowledge that you have poured your heart and soul into your endeavors, leaving no room for regrets. When you take pride in yourself and your work, you are not only willing but eager to go that extra mile, transforming ordinary tasks into something truly exceptional. It is not merely about accomplishing tasks; it is about consistently delivering outstanding quality.


Proactivity means taking initiative and seizing control of your destiny. In the fast-paced world of startups, waiting for things to happen is a luxury you can't afford. When you are proactive, you identify and address problems before they morph into insurmountable obstacles. You are not just a passenger on this chaotic journey–you are the captain of your ship, steering it toward success.

Striving for Excellence

Perfection is a lofty goal, and in the unpredictable world of startups, it is not always attainable. But by striving for the 3Ps,you can achieve a remarkable level of excellence in your work. Let's take a closer look at each one:

Fig 2. Wright Brothers First Flight

Passion: The Driving Force, a Story from Wright Brothers loves for fly

Passion is what separates the ordinary from the extraordinary. It is that burning desire to create something meaningful, to make a difference. Consider the story of the Wright Brothers, two individuals whose passion for aviation changed the world. Despite the advancement of combustion-engine cars and the dominance of the railroad industry, their relentless pursuit of flight led to the birth of the aviation industry, valued at a staggering $786 billion in 2022.

Fig 3. Elon Musk from SpaceX

Pride: Elevating Your Work, a Story from Elon Musk

Elon Musk has always been proud of building his companies. He has said that he enjoys the challenge of starting something from scratch and seeing it grow into a successful enterprise. He also takes pride in creating products that make a positive impact on the world.

In a 2018 interview, Musk said, "I get a lot of satisfaction out of building things. I like the feeling of starting with nothing and then seeing something grow and become successful." He also said that he is motivated by the desire to make the world a better place. "I want to create products that make people's lives better," he added. "I want to help solve some of the world's biggest problems."

Musk's pride in his work is evident in the way he runs his companies. He is known for his demanding standards and his willingness to work long hours. He is also known for his willingness to take risks and his commitment to innovation.

Musk's companies have had a significant impact on the world. Tesla, SpaceX, and Neuralink are all pioneering companies that are developing new technologies that have the potential to change the world. Musk is a visionary entrepreneur who is not afraid to think big. He is driven by a desire to make a difference in the world, and his pride in his work is evident in everything he does.

Fig 4. Whatsapp and Instagram Acquisitions by Mark Zuckerberg

Proactivity: Taking the Lead, a story of Mark Zuckerberg acquiring Whatsapp, and Instagram

Proactivity is your superpower in the startup world. It is about taking the reins of your destiny, identifying issues before they become crises, and seizing opportunities with both hands. Consider Mark Zuckerberg's audacious move into the world of social media and messaging apps with WhatsApp and Instagram acquisitions. While others focused on search engines, Zuckerberg proactively recognized the potential of these platforms in shaping the future of artificial intelligence (AI).

Fig 5. Steve Jobs Stanford Commencement Speech in 2005

Steve Jobs: Embodied The Values Of 3Ps: Passion, Pride, And Proactivity In Himself, And His Work, Leaving a Perfection Impact On The Tech Industry

Steve Jobs, the Co-founder of Apple Inc., epitomized the essence of the 3Ps for Perfection in himself, his work and the companies he built. Here's how he embodied these values:

Passion: Steve Jobs was renowned for his unwavering passion for innovation and design. His deep love and enthusiasm for creating groundbreaking products were evident in everything he did. He once famously said, "The people who are crazy enough to think they can change the world are the ones who do." This passion drove him to challenge the status quo, question conventional wisdom, and relentlessly pursue excellence. It fueled his dedication to making technology not just functional but beautifully designed and user-friendly.

Pride: Steve Jobs was far from being arrogant, but he carried immense pride in himself, his abilities, and his work. He believed in giving his absolute best in every aspect, from his personal commitment to think beyond the ordinary to his hands-on involvement in hardware design and software integration. This pride in his own capabilities was the driving force behind his pursuit of excellence.

For Jobs, pride was about ensuring that every Apple product was not merely good but truly exceptional. He held himself to the highest standards, even if it meant going through multiple iterations and maintaining a perfectionist's attention to detail. This personal pride and unwavering commitment were the cornerstones of Apple's reputation for excellence.

Proactivity: Steve Jobs was a pioneer in the tech industry. He did not wait for trends to emerge; he created them. He took the initiative to introduce products and concepts that revolutionized the way we live, work, and communicate. One of his most iconic proactivity moments was the introduction of the iPhone in 2007. It was not just a smartphone; it was a game-changer that reshaped entire industries. His visionary proactivity also led to innovations like the iPod, iPad, and the transformation of Apple into a leader in the personal computing and consumer electronics markets.

In summary, Steve Jobs' embodiment of the 3Ps for Perfection played a pivotal role in making Apple one of the most successful and innovative companies in the world. His passion for excellence, pride in his work, and proactive approach to innovation left an indelible mark on the tech industry and continues to inspire generations of entrepreneurs and innovators.

The Path to Perfection

In the ever-changing and sometimes chaotic startup landscape, there's an inherent opportunity for greatness. By embracing the principles of passion, pride, and proactivity—just as the great figures did in their remarkable journey; you can confidently navigate this tumultuous path. These three pillars will not only serve as your guiding lights but also propel you to new heights of success within the agritech and palm oil industry.

Crafting a Legacy at SawitPRO

We are on a mission to digitize the palm oil industry's supply chain. Be part of a team that's making a lasting impact. We're looking for individuals who embody the 3Ps—Passion, Pride, and Proactivity, to help us reach perfection in this industry.

Are you ready to be part of the green agriculture movement? Explore opportunities to join us and make a difference in the palm oil industry's sustainability journey. Visit, scan the QR below, and be part of the legacy We are crafting.

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