About the Role
Primary Responsibilities
Own, lead and drive the eCommerce business of SawitPRO called Toko Sawit
To drive the online demand for goods and services sold by SawitPRO
Work with different departments to ensure a comprehensive eCommerce strategy for capturing market share, market development and sales of toko Sawit
Ensure high adoption of Toko Sawit
Define the SLAs for Toko Sawit online business
Work closely with operations team to ensure on-time fulfillment of online orders
Own P&L responsibility of Toko Sawit constantly driving towards higher revenues and profits
Role of the eCommerce Executive
eCommerce Strategy - Develop, own and constantly update end to end eCommerce business strategy for Toko Sawit through innovation and creativity
Customer Experience Management - Ensure highest standards of online shopping experience for Toko Sawit customers
Category Management - Ensure the most sought after products are always listed in the product catalog of Toko Sawit. Continuously source for high revenue, high profit products to be listed on Toko Sawit
Revenue Management - Come up with innovative pricing strategies for products to optimise revenues while serving the best price guarantee of SawitPRO
Sales Growth - Maximise sales revenues for online sales through constant growth of customer base, product catalog, best pricing and customer satisfaction
User adoption - Ensure high levels of recurring revenue from the existing users, referral business and other strategies for highest standards of user adoption
Promotions and marketing - Work with marketing team to launch innovative online marketing campaigns and promotions for building the SawitPRO and Toko Sawit brands
Partnerships - Collaborate with partnership team to maximise online to offline (O2O) sales, revenues and profits
Performance monitoring - Constantly monitor Toko Sawit performance to ensure maximum availability of Toko Sawit products. Close inventory monitoring with the operations team to maximize product availability across all regions
eCommerce Loyalty - Develop loyalty programs for online shopping
Execution KPIs – clearly define execution goals and KPIs to deliver on the experience portfolio of the organization
P & L - Manage revenue and costs generated from the online user base
Requirements
Education
Bachelor’s Degree in Computer Science, Business or Marketing discipline is required.
Experience
Min. 3 years’ experience working in eCommerce business, preferably with some independent P&L responsibilities
Experience in innovating business models and developing new channels, business models or business transformation
Palm oil industry knowledge would be helpful
Knowledge/Skills
Deep understanding of people and their motivations and behaviours
Strong research and customer persona development skills
Strong business acumen, including domain-specific knowledge of the manufacturing and resources companies and their business units
Excellent oral and written communication skills
Must be a passionate human being with strong idealism and vision for a brighter future of Indonesia
About the Company
SawitPRO is the best innovator that improves the lives of everyone in the Palm Oil industry. SawitPRO develops an integrated end-to-end agri-platform, creating a win-win-win for people, planet and profit. Our missions are to improve the livelihood of Indonesia’s smallholders, to unlock value for the industry, and to strive in a demanding global market in traceability and sustainability of palm oil products.
We provide platforms that connect the supply chain stakeholders within the palm oil industry (i.e. Palm Oil Mills, Agents, Smallholders, and Agri Input vendors), create a digital ecosystem that removes friction points, and essentially boosts the productivity of the smallholders via access to affordable yet high quality agro-inputs, agronomic services, and high-quality planting materials.
We envision to be the game-changer that improves smallholders’ living standard, and helps our planet to meet the growing global demand for sustainable palm oil.